Marketing strategies that drive impact and revenue goals.

Reach your audience. Amplify your impact. Optimize your path to sustainable success.

Make informed decisions that drive results

Companies that thrive deliver on both impact and fiscal sustainability. That's why we specialize in partnering with organizations committed to making a positive difference in their communities and the world at large. You have ambitious growth goals and a vision for success. We have the tools and experience to ensure your marketing investments get you there. Through our process, we partner with founders and their teams to:

Assess current state and understand market opportunities
Set and effectively communicate ambitious growth goals
Prioritize initiatives with high ROI potential
Craft clear action steps and align resources
Hire effectively, measure success, and achieve revenue and reach objectives

By the end of our collaboration, you'll have a comprehensive plan for your stage of growth, equipped with insights on hiring, goal-setting, measurement, alignment with revenue, and reaching objectives.

Align marketing with your impact goals.

Welcome to Lapis Strategies

Our mission is simple: to ensure impact-driven organizations thrive through strategic marketing investments. Founded by two visionary women who have built successful organizations as C-suite executives and investors, we craft bespoke strategies that fit your budget and propel you towards your ambitious goals.

When you work with Lapis Strategies, you’re getting a team that understands what it’s like to build and scale in the public and private sectors. Our data-driven, audience-centered process has worked in start-ups, turnarounds, and scale-ups. We know the decisions that need to be made, help you navigate the trade-offs, and ensure you’re using your resources wisely.

Our Services

Comprehensive Marketing Strategy

You have the vision and foundation for a successful business. We bring the marketing and revenue expertise that accelerates your impact and sets you up for financial sustainability and growth. We collaborate with you to craft a strategy and implementation plan that builds your company’s capacity to plan, execute, and track progress toward bold goals.
Launch and Reset Sprints

This tailored service boosts your capacity to jumpstart marketing initiatives or pivot from current tactics. We combine a sprint to identify your current state with an analysis of market opportunities and recommendations for prioritization.
Fractional and Consulting Support

Expand the capacity of your executive team with fractional C-suite support. Our leaders support impact-driven organizations to identify and execute cross-cutting priorities through strategic advising, coaching, and implementation support. This custom service includes recommendations for long-term staffing and resourcing as your company grows.